Advertising with LaJolla.com

Key Points

  • Highly recognizable and visible domain name and brand.
  • High Quality – Focused content to drive traffic and commerce to the local businesses and community.
  • Rapidly growing and engaged audience across multiple platforms.

SEE OUR PACKAGES

General Statistics & Demographics

Populations

  • La Jolla: 46,781 in 2010 ( 9.8% growth in population from 2000 to 2010)
  • San Diego County: 3.211 Million
  • Orange County: 3.114 Million
  • Maricopa County (Phoenix DMA): 4.009 Million

Age Breakdown of People that Live in La Jolla

  • Age 24 and Under: 37.2%
  • Age 25-44: 22.7%
  • Age 45-64: 21.7%
  • Age 65 and Over: 18.4%
  • Median Age: 34.7 Years

Median Home Price

  • $1,765,000 (Zillow)

Household Income

  • Median: $96,220 (2011-2015 Estimate)
  • Mean: $153,893 (2011-2015 Estimate)

Average Marital Status or Stats

  • Percentage of households occupied by families: 54.3% (9,510)
  • Percentage of households occupied by married couples: 45.7% (8,002)

Number and Age of Children (Average Household Size)

  • Households with individuals under 18 years old: 20.5% (3,587)
  • Average Family Size: 2.74

Top 3 Occupations

  1. Educational Services, Health Care and Social Assistance: 29%
  2. Professional, Scientific, Management, Administrative, and Waste Management Services: 22%
  3. Finance and Insurance, Real Estate and Rental and Leasing: 13%

Level of Education

  • 36.8% Have a Bachelor’s degree
  • 39.9% Have a graduate or professional degree

La Jolla Media Group Audience

Monthly Users: 17,000+

Pageviews: 40,000+

Facebook: 31,000+

Instagram: 11,000+

Email: 3,000+ with a 27% Open Rate

Breakdown of Our Traffic

Organic vs. Social Media vs. Paid

  • Organic: 58% of all traffic (11,618)
  • Social Media: 25% of all traffic (5,080)
  • Direct: 9% of all traffic (1,749)

Mobile vs. Desktop vs. Tablet

  • Mobile: 59%
  • Desktop: 31%
  • Tablet: 9%

Geographic Location Breakdown

  • 35% of all traffic comes from San Diego County

Top Keyword Rankings

We rank in the top 3 for 51 keywords including:

Things To Do in La Jolla, La Jolla San Diego, La Jolla, La Jolla Shops, La Jolla Events, What To Do in La Jolla, Brunch La Jolla, La Jolla Shopping, Best Beach in La Jolla, La Jolla Activities

Advertising Packages

Basic Package $500 / year ($42 / month)

Basic Business Profile Page

  • Your logo and 1 header image
  • Your address and phone number
  • Quick business overview
  • Hours

Access to the following:
Social Media Promotion (Click to See Example)

  • $50 for one organic post on one channel of your choosing:
    • Facebook (30,000+ followers)
    • Instagram (11,000+ followers)
    • Twitter (700+ followers)
    • (Advertising budget not included, but can be arranged at cost)
  • Email Newsletter
    • $300 per email newsletter advertisement
  • Display Ads (Click to See Example)
    • $15 CPM

CONTACT US IF INTERESTED

Premium Business Package $3,588 / year ($299 / month)

Premium Business Profile Page

  • Logo
  • Gallery of images
  • Your address and phone number
  • Business overview
  • List of amenities
  • More about business
  • Featured articles
  • Directory categories on page (2 categories of your choice)
    • “Happy Hour Restaurant” “Mexican Restaurant” “Brunch Restaurant”
    • $50 per Additional Category

Exclusive Dedicated Article
Social Media Promotion

  • Written by our team and promoted on our social media channels
    • 1 Post on Facebook
    • 1 Post on Instagram

Featured Articles

  • Priority on placement in articles if applicable

Social Media Promotion
(Click to See Example)

  • $30 for one post on one channel of your choosing:
    • Facebook (30,000+ followers)
    • Instagram (11,000+ followers)
    • Twitter (700+ followers)

Email Newsletter:

  • $200 per email newsletter advertisement

Video Production Team:

  • Access to our video production team at cost

Banner and Display Ads:
(Click to See Example)

  • Dedicated banner ad in your business category
  • $10 CPM

CONTACT US IF INTERESTED

Special Events Package Ask for Pricing

Homepage Takeover

  • Every ad space on the homepage is dedicated to your brand or event, including the background of the page for 24 hours
  • The ads are created by our design team with elements supplied by you
    • You fill out a form with the details and we design the ads

Social Media Engagement

  • Facebook Event
    • If you have an event, we will promote it through our Facebook page
    • If you do not have an event, we will create one for you and promote it through our Facebook page
  • Facebook Post
    • 1 Facebook post created by us promoting your event
  • Instagram Post
    • 1 Instagram post created by us promoting your event

Email Newsletter

  • 1 Dedicated Email
    • 1 Email to our entire subscriber list specifically promoting your event

CONTACT US IF INTERESTED

Native Content

LaJolla.com will also incorporate our partners into other articles that are natural like Best Brunch Spots, Mothers Day, Deserts etc. Example: Romantic Restaurants

Native Content In Our “Ultimate Guide Series”


CONTACT US IF INTERESTED

Contact Us

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